Logo & Brand Kit Generator

How to use it

For startups, small businesses and side projects that need a clean starter identity before investing in a full branding project.

1. 01Enter your brand name, an optional tagline, industry and personality.
2. 02Optionally set a logo style, symbol type, typography and your own colours.
3. 03Generate six concepts, pick one, then fine-tune the font, weight, case, spacing, symbol, size and colours.
4. 04Check the horizontal, stacked and icon versions on light and dark backgrounds, and the favicon at small sizes.
5. 05Download SVG and high-resolution PNG files, favicons and a simple PDF brand guideline.

How results are worked out

• Logos are composed, not drawn at random: a curated set of vector marks (each designed on the same 100-unit grid), monograms and five professionally designed fonts.
• Your personality and industry choose the typography, letter-case and colour direction; your own colours always take priority.
• Layouts are measured from the actual font metrics, with consistent clear space around the mark.
• Colours are checked with the WCAG contrast formula and adjusted per background so text stays at least 4.5:1 and graphic marks at least 3:1.
• Exported SVGs embed the font, so they display identically on any device; PNGs are rendered at 2048 px wide.

Limitations

• Concepts are starting points built from shared shapes and fonts — they are not unique, and nothing here checks trademark or company-name availability.
• For a distinctive, protectable identity, work with a designer and run a trademark search before launch.
• Very long names may need a stacked layout or a shorter display version.